One of the things pinterest is obviously great for is collecting inspiration by category - it's enabled me to be much more selective in the kinds of clothes I buy, through my board Without looking foolish, and I've also started to plan out what I might do with a business one day, through The Woodpigeon. Last year I even bought a beautiful McIntosh side board (a bit like this one) off the back of the common threads I discovered through my future house board; VictorianModernCosySparse.
What the hell is this aesthetic? Kevin Mcloud called it 'Vintage' in that awesome Grand Design episode in Falmouth, the Corkellis House by Kathryn Tyler: "There's a considered simplicity - nothing showy, nothing uneccesary.. It's success is not just down to how it plays with space and light, but also how it plays with time".
I don't think it's called Vintage though. In as much as it's the inevitable post-modern next step in visual bricolage, that celebrates history rather than challenging or channelling, maybe. But it has no particular vintage. It seems completley now but also timeless.
Maybe it's a good thing that there's no official term for it - I find as much delight in seeking out images that embody my personal tastes and aspirations, just as much as I imagine the homemakers and designers enjoyed the processes of creating them.